The Automotive Industry within the Carsales Network is by far the largest section. There are some 4 million unique visitors each month, with page impressions topping nearly 275 million. Visitors stay on the sites for an average of 7.5 minutes each time they visit. As some of the sites' names suggest, they are speciifc to a particular vehicle segment (luxury, classic, etc) which offers great targeting opportunities to advertisers wishing to get the best ROI for their advertising campaign. There is minimal duplication in audience bewteen the sites.
carsales.com.au
The largest Automotive Website in Australia
Over 200,000 new and used cars
Various options for targeting advertising campaigns
CarPoint.com.au
2nd Largest Automotive site in the carsales network
Various targeting options
Active car buying audience
RedBook.com.au
Key research tool for buyers
Start fo the buying process website
Various targeting options
discountnewcars.com.au
Small site with active audience
Various targetng options
discountusedcars.com.au
Broad used car audience
Various targeting options available
prestigenewcars.com.au
Premier Prestige Automotive site in Australia
Active buying audience
Various targeting options
Yahoo carsales
Key partnership between a leading portal and leading automotive website
Over 190,000 new and used cars
Various options for targeting advertising campaigns
motoring.com.au
Part of Australia’s largest group of automotive websites
Various options for targeting advertising campaigns
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