Non-Standard Buttons are strategically placed advertising placements that are specifically designed to fit into a particular part of the site. Designed to be static images that click through to the advertisers site, they offer great value whilst maintaining a high profile presence in a particualr section or category.
These placements are only available if the site design allows for it. These placements are normally sold on a share of voice basis (25%, 50% or 100% bought)