On behalf of Suncorp Queensland, Starcom have been working with the MediaMotive team over the past year and a half across many of the Suncorp products. The reasons for our ongoing collaboration are the contextually relevant fit with our audience, as well as the quality and size of that audience the MediaMotive Network offers. In addition to the product fit with the Suncorp brands, the Media Motive team are a fantastic team to work with in all aspects including support, collaboration and solution solving.
Mediamotive are the key automotive network giving us exposure to the largest in market car buying audience across any media. They continually go above and beyond the standard level of service, responding creatively to briefs and ultimately ensuring our campaigns are always displayed in the most effective way possible. They have a great product and are a great group of people to work with.
MediaMotive team in Sydney are professional in all aspects of their dealings with me and my team. MediaMotive are the cornerstone that I have built the Toyota digital marketing strategy from. They offer a product that is almost 100% completely exclusive, and most importantly, with a clear direction which separates them in a market filled with potential competition.
When I have an automotive query I go to MediaMotive, there isn’t anywhere else in the market that has the automotive experience that they have. The team is easy to get along with and can dig as deep as we need too when developing new ideas and really getting to the core of any problem to develop the best solution.
As the migration of audiences and advertising expenditure continues to move to online at a rapid rate in Australia, Automotive Dealers are wanting to have a bigger presence in this medium.
With McKenzie Partners being the #1 Automotive Dealer Agency in the country we needed to ensure our clients get the maximum exposure possible.
Mediamotive has control of the largest automotive website in the country, giving them unrivalled access to in market car buyers, it was an obvious team to strategically align ourselves with. Their business model is designed to quite simply ‘help dealers sell more cars’ this fits perfectly with what McKenzie Partners strives to achieve for our 100 plus dealer client base on a daily basis.
"MediaMotive are at the forefront of the online automotive market. Having the largest share of in market car buyers by some margin, MediaMotive form an important part of any media plan targeting this audience. They really understand how users research, search and buy cars which in turn helps us reach our campaign goals for our client." Angus McLean - Mindshare - Land Rover
The Media Store (TMS)
Mediamotive have been a key partner for us to ensure Toyota remains the Number 1 auto manufacturer in Australia. The Carsales network of sites deliver us car buyers of all types, but also delivers on the car enthusiasts who are leaders in their respective communities. It’s extremely important to have the most knowledgeable people working on our business, and that’s what MediaMotive provide, they are clear industry leaders in their space. Matthew Joyce - Digital Director - TMS
“MediaMotive have been a key partner for us in growing our automotive industry knowledge and increasing the effectiveness of our messaging to car buyers, essentially, carsales network delivers results . Everyone is aware that car buyers do their research online these days, and carsales effectively delivers that audience for our clients. They really know and understand the automotive industry and what we are trying to acheive”
James Gaskell - Director of Operations & Digital Services Australia
Initiative Media -
Buying agency for Hyundai and Kia
When we approached MediaMotive, we required a solution which was outside a traditional media buy. We wanted a partnership which extended their offering and that’s what we achieved - a premium and engaging extension of our clients brand in the right environment.
emitch Pty Ltd.
Jim's Car Cleaning
“MediaMotive have really understood our needs and have come up with a campaign that has worked very well for us. We have been advertising with Carsales for 5 months now and are continuing to invest”
Ali Olmez – CEO Australia
Jim’s Car Cleaning