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boatsales.com.au

boatsales.com.au

boatsales.com.au is Australia’s largest marine marketplace with everything you need to get on the water in the one place. Whether you’re a fisherman, a wake boarder, or simply like to cruise around on the water – with over 20,000 boats online boatsales.com.au will have what you are looking for.

boatsales.com.au has everything a boating enthusiast could ever want with the largest range of trailerable boats including: Power boats, tinnies, fishing boats, PWC and ski boats.

 

Popular sections for brands and dealers to sponsor include:

 

Boat Showroom -  gives boat buyers access to an online showcase of all manufacturer boats which can be easily filtered by size, budget and personal tastes.

 

Accessories section - which sells chandlery, engines, electronics, watersports, trailers, berthing, fishing, safety, and more more. It provides a full and unique online marketplace.

 

Homepage – a premium, high impact placement, reaches buyers when they first visit boatsales.com.au

Search Results
– advertisers can place highly targeted ads to information in searches including: boat make, type, price, and state.

 

Finance & Insurance – insurance companies, banks and boat-finance lenders have a range of tailored options for reaching boat buyers and owners.

Unique visitors each month:
Desktop: 293,455
Mobile: 78,119

Pages viewed each month:
Desktop: 11,600,326
Mobile: 5,008,141

Average time spent per visitor per month:
Desktop: 17 minutes
Mobile: 24 minutes

Site Statistics

Page Impressions:
16,608,467
Unique Visitors:
371,574
Session Duration:
07:44 (desktop) 06:35 (mobi) 09:50 (iPhone)

Site Highlights

  • Niche dedicated trailer boat marine audience
  • Dedicated Boating News & Reviews
  • Easy to navigate
  • Target dedicated sections of the website

o        New boat buyers – New Boat Showroom & New Boats for sale

o        Used boat buyers – Private Sellers & Dealer Used Stock

o        Accessories – Broken into 8 specific categories

o        Finance

o        Insurance

o        Editorial – News & Reviews

  • Target buyers by state through IP targeting
  • Dedicated Accessories section broken into 8 relevant and highly targeted sections including Chandlery, Engines, Watersports, Trailers, Berthing, Fishing, Safety and Electronics.

 

*Source: Mobile and desktop figures combined from Nielsen Online Market Intelligence (desktop) and SiteCensus (mobile/app), September 2012.