Edition 12 of Auto Market Watch
Welcome to Edition 12 of Auto Market Watch – carsales’ digital trade magazine delivering automotive industry research and analysis for Australian dealers and automakers.
Don’t miss these 5 highlights:
1. Australia’s Most Wanted
Discover the most popular OEMs and models with private buyers, evidenced by enquiries on New/Near new stock over the past 12 months.
2. Profitable Stocking and Pricing decisions made easier
Understand how a dealer-friendly tool such as LiveMarket empowers staff to price, appraise and buy stock smarter for quicker and more profitable sales. Plus discover Price Indicator; the latest enhancement to AutoGate and carsales.com.au.
3. Contextual advertising renaissance?
Reaching the right buyers with the right message at the right time while complying with regulation – contextual targeting is re-emerging from data-driven targeting’s shadow.
4. Australian Market Review: June – August 2018
Understand the market results of a key period that included EOFY sales campaigns and see how key segment rivals compare over the first 8 months of the year.
5. Nissan hits new heights to fix deadly Takata airbags
Automakers are going to extreme lengths to rectify cars affected by the compulsory Takata airbag recall, with AutoGate dealer alerts playing a key role.