Audience Extension

Category
Consideration/Conversion

 

With 250+ hours spent online during the car buying journey, Audience Extension enables your brand to stay top of mind with the carsales consumer both on and off the carsales network during their path to purchase.

Using carsales data, Audience Extension retargets consumers off-network who have recently viewed a new stock Vehicle Details Page on carsales either with a dynamically built creative execution, or with standard display.

Audience Extension closes the loop for consumers by either directing them back to the relevant Vehicle Details Page on carsales, or through to the manufacturers’ website.